Grassroots ‘Mormon Fall’ aided Lewis victory
Though Jerry Lewis was cautious about saying exactly how important the Mormon church was to his campaign, the political newcomer’s upset win over Senate President Russell Pearce largely relied on a quiet, grassroots effort among Mesa’s faithful.
As the final results of the Nov. 8 recall election became clear, Tyler Montague, an integral campaign insider for Lewis, revealed how vital early support was among members of the Church of Jesus Christ of Latter-day Saints.
“Yes. I can finally say it. From the beginning, we went to stake presidents and bishops to get their support,” Montague said of high-ranking Mormon members.
“I heard someone call it the ‘Mormon Fall,’ and I think that totally fits,” he said, comparing the recall election to the mass protests in North Africa and the Middle East known as the “Arab Spring.”
Their approach: Offer a simple choice to the most influential Mormons in Mesa.
“We said, ‘Here’s what the Mormon Church says about immigration, and here’s what Russell Pearce says about it. Where do you come down?’” Montague said.
- Recalled Arizona state senator says he will run again (foxnews.com)
- Latino Mormons Speak Out Against Romney (time.com)
- Recalled Ariz. lawmaker to run again (politico.com)